THE CENTENARIAN CODE • PART 3 OF 3 How COVID-19 separated the survivors from the transformed, and why technology has become the only competitive moat that compounds. (2020 to 2026) January 7, 2025. The Sphere, Las Vegas. Inside the most immersive venue on the planet, the audience is watching a CES keynote. The speaker is not from Apple, Google, or Nvidia. The speaker is Ed Bastian, CEO of Delta Air Lines. Viola Davis delivers the opening monologue. Tom Brady appears to

THE CENTENARIAN CODE • PART 2 OF 3 How four of America's largest airlines went bankrupt simultaneously - and what they did inside that determined everything that came after. (2001-2013) Between August 2002 and November 2011, four of America's seven largest airlines filed for bankruptcy. Not in sequence. Not cleanly. In overlapping waves - creditors circling, pension funds evaporating, fuel costs surging fivefold while some of them were still in court. US Airways went

How Eight Airlines Survived the First Three Extinction Events (1919-1978) More than 200 airlines have been founded and buried in the last hundred years. Most of them didn't fail because they ran out of money. They failed because they ran out of reasons to exist. Eight airlines didn't. KLM. Qantas. Delta. American. United. Avianca. Aeroflot. LATAM. All founded within a ten-year window between 1919 and 1929. All still operating today. Between them, they've absorbed two world wa